Johnny Quizhpi
Eng 101-0800
Prof. Bogacka
11/08/2010
Draft #1
Men have evolved from many styles and way of life. Then came an era that was defined by smokers and to smoke was a good thing; so good that people look to you and respect you for it. To be a smoker in those times was accepted and made the male stand out even more. To be seen in the eyes of other men and women as a high class male or even a hard working rouged man was very well accepted. The attitude that often reflects the male characteristics is further heightened and your masculinity is at an all time high. The popular men’s magazine Esquire has insinuated that all throughout the year 1998, that the masculinity of men is really shown if he has a cigarette lit-up between his lips. If a man is truly a man then he would smoke and let all who see him know that his masculinity is well present with no doubt.
What it meant to be masculine back in the year 1998 had a complete different meaning that what it does present day. Esquire magazine has shown its readers that males who smoke are these rough men who take life as it comes and even become successful. In the February and April issue of Esquire magazine there are these advertisements of Malboro cigarette packs. Both advertisements have a male model in a cowboy-western theme look on. I believe this means that a man who smokes and is dressed in a cowboy getup is considered masculine in the eyes of others; to wear such loose clothing and having a smoke represents that a man is exactly who they are. Men are usually the ones who tend to take life as it comes and not worry about much. A quick smoke here and there is what it meant to be masculine as insinuated by these two Malboro advertisements in Esquire Magazine 1998.
Another piece extracted from Esquire magazine the June 1998 issue, is an interview with a male singer that goes by the name of Chris Whitley; the article was written by Christopher Berend. This interview entitled (Alone again, and Singing) caught my attention because Berend asks question to Whitney about his smoking and the response was quite casual. A questioned asked was “At a recent show, you lit a cigarette, took a drag, and set down on your amplifier, next to four others that you’d already started. Do you keep track of how many of those you actually finish?” (Berend). Christopher Whitney’s response was “I should. It’s getting a little passé. But I mean, I like to smoke, you know?” This is the answer coming from a man who has played all different types of crowds, from smoky bars to arenas. He is the image of what a man should be throughout his lifetime, successful. To show off masculinity to the world a man must have some sort of talent and smoke; this is what this interview is trying to get at.
In the October 98 issue of Esquire magazine there is yet another interview but this time with veteran actor Al Lewis, the interview by Lauren Iannotti entitled “Now that’s Scary”. This man’s masculinity is off the charts one would say. He has accomplished so much in his 88years of life. What is more interesting is that with that awesome age this man still smokes. In the magazine interview this man has a huge cigar lit up in between his lips. Mr. Lewis has accomplished feats from being a scout for the Celtics to a N.Y governor hopeful; also another accomplishment would be that of being a big time actor in works such as “Grandpa” in The Munsters. This is a huge message from Esquire magazine to men out there, that a man who is this successful at his age and smokes is a complete man with capital masculinity.
In 1998 Esquire magazine insinuated that all throughout that year a man was characterized whether or not he had a cigarette between his lips. Smoking made the man and showed off to the world his masculinity. The principle idea in 1998 was to get men to believe he would become that chill guy, the famous actor or the cool musician if he would just smoke a cigarette and be looked up by everyone who sees him. The man who will take life as it comes and smoke to relax himself and be mellow. Though this was defined as being a man back then, recent news and research show that smoking is a bad habit that can lead up to numerous health problems. Whether or not smoking is still considered to show your masculinity positively; this is a completely different story.
Work Cited
Malboro, Advertisement. Esquire Feb 1998 Print
Malboro, Advertisement. Esquire April 1998 Print
Berend, Christopher. “Alone Again, and Singing.” Esquire June 1998 Print
Iannotti, Lauren. Now that’s Scary” Esquire October. 1998 Print
Monday, November 8, 2010
Friday, November 5, 2010
Reflections on Bromantic Comedy Post#8
Title of movie: Wedding Crashers
Director: David Dobkin
Actors/ Performers: Owen Wilson, Vince Vaughn, Will Ferrel
Distributer: New Line Cinema
Year: 2005
Medium: Film
1. The main characters in the movie act towards other males all buddies and joking around kind of thing. As with the female characters they are a huge flirts and sweet talkers. Yes I believe that their behaviour is masculine because that potraits the mans ambition to be the headman, someone that can be envy by others.
2. The movie puts more emphisis on male to female relationships because this was the main focus all throughtout the film. There is a connection that I see between the wedding crashers and the article "the girl hunt" which is that these males go around looking for women to have a one night stand with and with the accompany of a wingman, just what David Grazian pointed out in his article.
3. The ultimate message of the film is that the wingman or the "hunt" is that without a wingman there is a high chance of failure. I walked away with the idea that its all fun and games until you hurt someone's feeling and or run into a woman that is very investigative.
Work Cited:
Wedding Crashers. Dir. David Dobkin. Perf. Owen Wilson and Vince Vaughn. New Line Cinema., 2005
My thoughts of the movie were that this is a great link to campare to "the girl hunt" article by David Grazian. Everything was real relatable and the movie itself was a great laugh. The whole wingman and while at the wedding both pals were hilarious and manage to score alot of women for that night. The message wasnt only with having a guy to girl relationship there was a male with male relationship that needed to be establish also. This is what I noticed and if the man to man relationship didnt work out niether would the man to woman, because again its a "bromantic" film.
Director: David Dobkin
Actors/ Performers: Owen Wilson, Vince Vaughn, Will Ferrel
Distributer: New Line Cinema
Year: 2005
Medium: Film
1. The main characters in the movie act towards other males all buddies and joking around kind of thing. As with the female characters they are a huge flirts and sweet talkers. Yes I believe that their behaviour is masculine because that potraits the mans ambition to be the headman, someone that can be envy by others.
2. The movie puts more emphisis on male to female relationships because this was the main focus all throughtout the film. There is a connection that I see between the wedding crashers and the article "the girl hunt" which is that these males go around looking for women to have a one night stand with and with the accompany of a wingman, just what David Grazian pointed out in his article.
3. The ultimate message of the film is that the wingman or the "hunt" is that without a wingman there is a high chance of failure. I walked away with the idea that its all fun and games until you hurt someone's feeling and or run into a woman that is very investigative.
Work Cited:
Wedding Crashers. Dir. David Dobkin. Perf. Owen Wilson and Vince Vaughn. New Line Cinema., 2005
My thoughts of the movie were that this is a great link to campare to "the girl hunt" article by David Grazian. Everything was real relatable and the movie itself was a great laugh. The whole wingman and while at the wedding both pals were hilarious and manage to score alot of women for that night. The message wasnt only with having a guy to girl relationship there was a male with male relationship that needed to be establish also. This is what I noticed and if the man to man relationship didnt work out niether would the man to woman, because again its a "bromantic" film.
Friday, October 29, 2010
Formal Outline for Reasearch paper #1
Preliminary Thesis: In 1998 a cigarette between the lips made you a man and hightened your masculinity.
I. A man with a carefree attitude while smoking is showing your masculinity.
1st Supporting Point: Esquire magazine ad for Malboro brand cigarettes with a male model endorsing it.
Eg: The ad shows this western man inhaling and enjoying this moment and seems to be taking life as it comes. A relax posture is shown and he is just being a man.
Detail:What this means is the male model is infact smaoking and is taking a break from whatever it is he was doing. Just like what a man would do, take things easy.
Analysis: He is showing what masculinity was considered to be in the late 1990's.
II. Leaning back against a wall shows that a man can find time to relax and enjoy a smoke.
2nd Supporting Point: Esquire magazine shows yet another malboro cigarette advertisement with a western theme and a male maodel.
Eg: This ad shows a "cowboy" dressed man leaning up against the wall and lighting up his cigarette, and showing off his manliness because he is smoking and is a tough, rough western cowboy.
Detail: What this means to me is that this man can work hard and accomplish his task and yet show off he is the stronger man because he smoke a cigarette and makes him look tougher. With all that toughness that is a strong sense of masculinity.
Analysis: He is showing all males of the 1990's that a man is suppose to smoke and just be a man.
III. A muscian can play music with awesome talent and yet have a smoke to show he is a man nonetheless.
3rd Supporting Point: Esuire magazine interview of Chris Whitly, and the picture they have of him shows him enjoing a smoke.
Eg: He is a blues-rock muscian that plays and even while on set he smokes and after the show he smokes. He shows the readers that he can play great music and still catch a smoke, this shows he is masculine all around with talent and style.
Detail: This means that a man can absoulutly be talented and gifted with a guitar and enjoy a smoke, being at the same time or afterwards. Whitly is concious of the masculinty he has and what his fans see him as.
Analysis: You can play beautiful music and still show the world that your a man with masculinty at its best.
IV. Real masculinty is to smoke and live a life full of acomplishments.
4rd Supporting Point: Esquire magazine interview of Al Lewis an actor a govener hopefull and a picture showing him with a huge cigar inbetween his lips.
Eg: He has lived a long life 88years old when he was interview and he accomplish many things withen his life. He acted several films and he wanted to be govener and rumored to be a scouter for the baskeball team the Celtics. With all that in mind he still smokes.
Detail: A real man with countless goals can accomplish them, if they smoke. If a man were to smoke they to can be as great as Al Lewis. This showed men of the 1990's real man and the masculinity that is to follow.
Analysis: Any man with many scomplishments in life and that smokes, shows that he is masculine with greatness and achivements under his belt.
I. A man with a carefree attitude while smoking is showing your masculinity.
1st Supporting Point: Esquire magazine ad for Malboro brand cigarettes with a male model endorsing it.
Eg: The ad shows this western man inhaling and enjoying this moment and seems to be taking life as it comes. A relax posture is shown and he is just being a man.
Detail:What this means is the male model is infact smaoking and is taking a break from whatever it is he was doing. Just like what a man would do, take things easy.
Analysis: He is showing what masculinity was considered to be in the late 1990's.
II. Leaning back against a wall shows that a man can find time to relax and enjoy a smoke.
2nd Supporting Point: Esquire magazine shows yet another malboro cigarette advertisement with a western theme and a male maodel.
Eg: This ad shows a "cowboy" dressed man leaning up against the wall and lighting up his cigarette, and showing off his manliness because he is smoking and is a tough, rough western cowboy.
Detail: What this means to me is that this man can work hard and accomplish his task and yet show off he is the stronger man because he smoke a cigarette and makes him look tougher. With all that toughness that is a strong sense of masculinity.
Analysis: He is showing all males of the 1990's that a man is suppose to smoke and just be a man.
III. A muscian can play music with awesome talent and yet have a smoke to show he is a man nonetheless.
3rd Supporting Point: Esuire magazine interview of Chris Whitly, and the picture they have of him shows him enjoing a smoke.
Eg: He is a blues-rock muscian that plays and even while on set he smokes and after the show he smokes. He shows the readers that he can play great music and still catch a smoke, this shows he is masculine all around with talent and style.
Detail: This means that a man can absoulutly be talented and gifted with a guitar and enjoy a smoke, being at the same time or afterwards. Whitly is concious of the masculinty he has and what his fans see him as.
Analysis: You can play beautiful music and still show the world that your a man with masculinty at its best.
IV. Real masculinty is to smoke and live a life full of acomplishments.
4rd Supporting Point: Esquire magazine interview of Al Lewis an actor a govener hopefull and a picture showing him with a huge cigar inbetween his lips.
Eg: He has lived a long life 88years old when he was interview and he accomplish many things withen his life. He acted several films and he wanted to be govener and rumored to be a scouter for the baskeball team the Celtics. With all that in mind he still smokes.
Detail: A real man with countless goals can accomplish them, if they smoke. If a man were to smoke they to can be as great as Al Lewis. This showed men of the 1990's real man and the masculinity that is to follow.
Analysis: Any man with many scomplishments in life and that smokes, shows that he is masculine with greatness and achivements under his belt.
Friday, October 22, 2010
Blog Post #6 Comparing 2 works
Reading #1 Title: ”The Black Male: Searching Beyond Stereotypes”
Author: Manning Marable
Reading #2 Title: "Chicano Men and Masculinity"
Author Maxine Baca Zinn
Black
Viewed by three common beliefs.
1. They are only a step above animals.
2. Awesome physical power but have no serious intelligence (read and writing)
3. Viewed as Sexual potencies (rapiers and women stealers)
Would be punished severely for striking any white man or for just trying to read and write.
19th century black males would be raped and sexually abused before being hanged as examples.
Similarities
Both oppress by white colored males and females of higher class/ clear dominance over both races.
Looked down upon as hard workers for little money
(mine workers, mechanic, construction workers etc.)
Both males are seen as incapable to maintain good family bonds.
Chicano
Because of their culture and the color of their skin (the men) were viewed as aggressive towards women.
Culture is highly known for a clear dominance between male activity and that of women.
Chicano masculinity is known as “machismo”
Work Cited
Marable, Manning. "The Black Male: Searching Beyond the Stereotype" Men's Lives 5th Edition. Edrs. Michael S. Kimmel and Michael S.Messner.
New York: Allyn and Bacon, 2001. 17-23. Print.
Zinn, Maxine Baca. "Chicano Men and Masculinity" Men’s Lives 5th edition. Edrs. Michael S. Kimmel and Michael A. Messner. New York: Allyn & Bacon, 2001. 24-32. Print.
Author: Manning Marable
Reading #2 Title: "Chicano Men and Masculinity"
Author Maxine Baca Zinn
Black
Viewed by three common beliefs.
1. They are only a step above animals.
2. Awesome physical power but have no serious intelligence (read and writing)
3. Viewed as Sexual potencies (rapiers and women stealers)
Would be punished severely for striking any white man or for just trying to read and write.
19th century black males would be raped and sexually abused before being hanged as examples.
Similarities
Both oppress by white colored males and females of higher class/ clear dominance over both races.
Looked down upon as hard workers for little money
(mine workers, mechanic, construction workers etc.)
Both males are seen as incapable to maintain good family bonds.
Chicano
Because of their culture and the color of their skin (the men) were viewed as aggressive towards women.
Culture is highly known for a clear dominance between male activity and that of women.
Chicano masculinity is known as “machismo”
Work Cited
Marable, Manning. "The Black Male: Searching Beyond the Stereotype" Men's Lives 5th Edition. Edrs. Michael S. Kimmel and Michael S.Messner.
New York: Allyn and Bacon, 2001. 17-23. Print.
Zinn, Maxine Baca. "Chicano Men and Masculinity" Men’s Lives 5th edition. Edrs. Michael S. Kimmel and Michael A. Messner. New York: Allyn & Bacon, 2001. 24-32. Print.
Friday, October 15, 2010
Annotated Bibliography
1. Malboro, Advertisement. Esquire Feb 1998 Print.
In this advertisemnt there is a man that is smoking a cigarrette. He is riding a horse and he is clearly dressed in western cowboy clothes. Everything he has on is relaxed fit and he is inhaling the cigarrette smoke with one hand and holding on to the saddle with the other.
This advertisment I found in Esquire magazinethe Febuary 1998 issue. Really simple to me a man is calm, cool and collected smoking and looking real laied back. No worries on his mind just a clear, cold head. This shows me the men have that tendency to take things as they come and real easy, this shows me masculinity. To look towards the brighter side of things.
When I first saw this ad I pretty much thought to my self "this is one cool guy" thats what the ad is making him look like real cool and confident.
2. Malboro, Advertisement. Esquire April 1998 Print.
This Malboro advertisement is showing a western cowboy male lighting up a cigarrtte that he is endorsing. He is leaning on the side of a wall and his hat over his face. The lighter in his hand and cigarrette in mouth.
I picked up the advertisement in the April 1998 issue of Esquire Magazine. Just like the Febuary issue the man is confident. He just lights up his cigarrette he is fine and dandy.
When I first saw this I picked up on the man leaning up against the wall with one foot on the wall. And well he also looks relaxed and carefree.
3. Berend, Christopher. "Alone Again, and Singing." Esquire June. 1998 Print.
This is an interview of musician, Chris Whitley. He was a highschool drop out and played on the streets for change. He got asked if he has a preference between smoky clubs and arenas, he choose neither in a modest kind of way. Then he was asked if he is concious about the cigarretes (whole cigarrttes about to the point of just lit up then forggotten) he puts on top of the amps. He answered "It's getting a little passe. But Imean I like to smoke you know".
This interview I found in the June 1998 issue of Esquire magazine. I see this muscian real laid back and just easy. In his photo you can see him inhaling a puff and wearing a white tank top. From the answers he gave I'd say his mind is in his music and well a habit of smoking.
WHen I first saw this I saw the picture and was interested. Then I read the q's and a's and well this related nicely with the other sources.
4. Iannotti, Lauren. "Now That's Scary" Esquire October. 1998 Print.
This interview is a about veteran actor Al Lewis. This man is (was at the time) 88 years old and he did it all. According tot he answers he provided he still dresses up for Halloween and has had intentions to run for N.Y govener. From quite possibly being the scouter for the Celtics to comparing himself to George Pataki.
I found this article in the October 1998 issue of Esquire magazine. What this all adds up to is the accomplishments and achievemts from actor to veteran thinker, opinioner he made it. In the photo he is seen smoking a huge cigar and thats one accomplished man.
When I first saw this I said "look at the size of that cigar" and well thats the main catch, because he smokes that cigar it gives males that inspirtation to think that "this man has made it far in life and he smokes".
In this advertisemnt there is a man that is smoking a cigarrette. He is riding a horse and he is clearly dressed in western cowboy clothes. Everything he has on is relaxed fit and he is inhaling the cigarrette smoke with one hand and holding on to the saddle with the other.
This advertisment I found in Esquire magazinethe Febuary 1998 issue. Really simple to me a man is calm, cool and collected smoking and looking real laied back. No worries on his mind just a clear, cold head. This shows me the men have that tendency to take things as they come and real easy, this shows me masculinity. To look towards the brighter side of things.
When I first saw this ad I pretty much thought to my self "this is one cool guy" thats what the ad is making him look like real cool and confident.
2. Malboro, Advertisement. Esquire April 1998 Print.
This Malboro advertisement is showing a western cowboy male lighting up a cigarrtte that he is endorsing. He is leaning on the side of a wall and his hat over his face. The lighter in his hand and cigarrette in mouth.
I picked up the advertisement in the April 1998 issue of Esquire Magazine. Just like the Febuary issue the man is confident. He just lights up his cigarrette he is fine and dandy.
When I first saw this I picked up on the man leaning up against the wall with one foot on the wall. And well he also looks relaxed and carefree.
3. Berend, Christopher. "Alone Again, and Singing." Esquire June. 1998 Print.
This is an interview of musician, Chris Whitley. He was a highschool drop out and played on the streets for change. He got asked if he has a preference between smoky clubs and arenas, he choose neither in a modest kind of way. Then he was asked if he is concious about the cigarretes (whole cigarrttes about to the point of just lit up then forggotten) he puts on top of the amps. He answered "It's getting a little passe. But Imean I like to smoke you know".
This interview I found in the June 1998 issue of Esquire magazine. I see this muscian real laid back and just easy. In his photo you can see him inhaling a puff and wearing a white tank top. From the answers he gave I'd say his mind is in his music and well a habit of smoking.
WHen I first saw this I saw the picture and was interested. Then I read the q's and a's and well this related nicely with the other sources.
4. Iannotti, Lauren. "Now That's Scary" Esquire October. 1998 Print.
This interview is a about veteran actor Al Lewis. This man is (was at the time) 88 years old and he did it all. According tot he answers he provided he still dresses up for Halloween and has had intentions to run for N.Y govener. From quite possibly being the scouter for the Celtics to comparing himself to George Pataki.
I found this article in the October 1998 issue of Esquire magazine. What this all adds up to is the accomplishments and achievemts from actor to veteran thinker, opinioner he made it. In the photo he is seen smoking a huge cigar and thats one accomplished man.
When I first saw this I said "look at the size of that cigar" and well thats the main catch, because he smokes that cigar it gives males that inspirtation to think that "this man has made it far in life and he smokes".
Friday, October 8, 2010
Final Draft
Johnny Quizhpi
Professor Bogacka
English 101. 0800
October 5, 2010
Masculinity and its form of views
Everyday we are likely to encounter advertisements. Subways, Traffic billboards etc.
These advertisements purposes are to influence us into purchasing a good or service.
What most people don’t realize is the message that the advertisement is insinuating.
Especially men who purchase a good or service will have influence on their masculinity.
An advertisement from Men’s Health magazine October 2009 ed. has this ad for the
Newbalence Company that is promoting running sneakers called “1226”. Showing a man
running the distance, shows great masculinity in the sense that a man loves sports and the
great outdoors. Being strong and a physically fit, sporty man suggest masculinity.
My advertisement has this male model running down a path in his Newbalence
sneakers, he is a thin man but his body is in shape. To be masculine is to love sports and
work hard and show no intimidation to anyone. His look is just so care-free, he is so
confident in himself, the look that comes along with being a man, just so unstoppable. It
is as if the Newbalence ‘1226’ sneakers boost up his confidence up even further.
He has on loose fitting clothes, perfect for running outside with. His face is clean with no
facial hair and what the ad makes stand out even more are his thins legs that look shaved
and on his feet the sneakers “1226”. His look just promotes masculinity, women like a
thin man with shaven bodies. Just by the way he looks promotes masculinity, the man he
is and his mindset being he his the most dominant species on the face of the earth.
Another reason why my advisement promotes masculinity is the setting itself.
The wind seems as if it blows lightly against him to refresh him because he is running
towards the distance. This shows the model like being outside just being a sporty man,
his clothes hang loosely on him and his thoughts down the road going as fast as
his ‘1226’ sneakers on his feet take him. This is what masculinity simply is, no time for
being laid back. In my opinion the ad subliminally tells the viewer “you have things to do
so get up, get out and go do them.” He (the model in the ad running) certainly looks
strong in the sense that he is up found the time to run and he is going to do whatever
comes next. Liking the great outdoors like any real man would, not being cooped up in an
office or being lazy indoors with the television on. His setting lush green everywhere and
the pavement moving fast underneath him. The Newbalence ‘1226’ will take the man and
his pride down that road as long as he can endure. He knows females like winners and
not bums. The advertisement’s message to those who see it try to promote that this is the
kind of masculinity men have to pursue.
Masculinity is to be a man strong, fit and sporty. With the sneakers he has on he
knows he can go the distance and look the part when he does. His masculinity is present
and his confidence are of the charts. The advertisement also has words on it that read
“nothing hurts more than sitting on a couch.” The ad with these words show the viewer
the well being that is running and the healthy results escaping obesity and other major
health issues. No male wants to be overweight so pick up a pair of ‘1226’s sneakers and
be on your way, is the idea that the advertisement wants the male reader to pick up on. I
agree that the “sporty look” is what masculinity the ad is showing. Almost as if the ad
wants the viewer to become the man model. It is just easy as putting on the Newbalence
sneakers and taking of to the distance. The kind of man who knows how to feel good
about himself and the confidence to know what women like, strong masculinity.
To conclude my thoughts, throughout your lifetime you will all see countless
advertisements. We can’t help that but we can differentiate the advertisements and the
hidden subliminal message that they hold, that’ll affect the masculinity that we have.
It will be up to you decide what they mean and the masculinity trying to influence to the
viewer. Masculinity can take many different views and forms but what the Men’s Health
magazine advertisement shows is that a fit sporty, outdoor loving man is the definition of
masculinity. The Newbalence ‘1226’ sneakers make you feel like that male model just
pumped up to get up and just run the distance and show the world that you have that
strong sense of masculinity within you.
Work Cited
NewBalence. Advertisement. Men’s Health October 2009 N.p
Professor Bogacka
English 101. 0800
October 5, 2010
Masculinity and its form of views
Everyday we are likely to encounter advertisements. Subways, Traffic billboards etc.
These advertisements purposes are to influence us into purchasing a good or service.
What most people don’t realize is the message that the advertisement is insinuating.
Especially men who purchase a good or service will have influence on their masculinity.
An advertisement from Men’s Health magazine October 2009 ed. has this ad for the
Newbalence Company that is promoting running sneakers called “1226”. Showing a man
running the distance, shows great masculinity in the sense that a man loves sports and the
great outdoors. Being strong and a physically fit, sporty man suggest masculinity.
My advertisement has this male model running down a path in his Newbalence
sneakers, he is a thin man but his body is in shape. To be masculine is to love sports and
work hard and show no intimidation to anyone. His look is just so care-free, he is so
confident in himself, the look that comes along with being a man, just so unstoppable. It
is as if the Newbalence ‘1226’ sneakers boost up his confidence up even further.
He has on loose fitting clothes, perfect for running outside with. His face is clean with no
facial hair and what the ad makes stand out even more are his thins legs that look shaved
and on his feet the sneakers “1226”. His look just promotes masculinity, women like a
thin man with shaven bodies. Just by the way he looks promotes masculinity, the man he
is and his mindset being he his the most dominant species on the face of the earth.
Another reason why my advisement promotes masculinity is the setting itself.
The wind seems as if it blows lightly against him to refresh him because he is running
towards the distance. This shows the model like being outside just being a sporty man,
his clothes hang loosely on him and his thoughts down the road going as fast as
his ‘1226’ sneakers on his feet take him. This is what masculinity simply is, no time for
being laid back. In my opinion the ad subliminally tells the viewer “you have things to do
so get up, get out and go do them.” He (the model in the ad running) certainly looks
strong in the sense that he is up found the time to run and he is going to do whatever
comes next. Liking the great outdoors like any real man would, not being cooped up in an
office or being lazy indoors with the television on. His setting lush green everywhere and
the pavement moving fast underneath him. The Newbalence ‘1226’ will take the man and
his pride down that road as long as he can endure. He knows females like winners and
not bums. The advertisement’s message to those who see it try to promote that this is the
kind of masculinity men have to pursue.
Masculinity is to be a man strong, fit and sporty. With the sneakers he has on he
knows he can go the distance and look the part when he does. His masculinity is present
and his confidence are of the charts. The advertisement also has words on it that read
“nothing hurts more than sitting on a couch.” The ad with these words show the viewer
the well being that is running and the healthy results escaping obesity and other major
health issues. No male wants to be overweight so pick up a pair of ‘1226’s sneakers and
be on your way, is the idea that the advertisement wants the male reader to pick up on. I
agree that the “sporty look” is what masculinity the ad is showing. Almost as if the ad
wants the viewer to become the man model. It is just easy as putting on the Newbalence
sneakers and taking of to the distance. The kind of man who knows how to feel good
about himself and the confidence to know what women like, strong masculinity.
To conclude my thoughts, throughout your lifetime you will all see countless
advertisements. We can’t help that but we can differentiate the advertisements and the
hidden subliminal message that they hold, that’ll affect the masculinity that we have.
It will be up to you decide what they mean and the masculinity trying to influence to the
viewer. Masculinity can take many different views and forms but what the Men’s Health
magazine advertisement shows is that a fit sporty, outdoor loving man is the definition of
masculinity. The Newbalence ‘1226’ sneakers make you feel like that male model just
pumped up to get up and just run the distance and show the world that you have that
strong sense of masculinity within you.
Work Cited
NewBalence. Advertisement. Men’s Health October 2009 N.p
Friday, October 1, 2010
1st Draft Mas.
Johnny Quizhpi
Professor Bogacka
English 101. 0800
October 1, 2010
Masculinity and its form of views
Everywhere we look and the places we are, we are likely to encounter advertisements. These advertisements purposes are to influence us into purchasing a good or service. But what most people don’t realize is the clever manner in which the ads are presented to us. For example an advertisement promoting cross country sneakers while showing a man running the distance shows great masculinity in the sense that a man loves sports and the great outdoors. Being strong and a physically fit, sporty man defines masculinity. The author Susan Bordo has her own views of what masculinity is and the various conclusions she comes up with in her chapter “beauty (re)discovers the male body”.
In a chapter called “beauty (re)discovers the male body” from the book entitled The Male Body written by Susan Bordo, one of her examples of masculinity is being “the rock” (pg 188). This chapter is important because her view of this kind of masculinity is a stiff, rock-solid figure and independent male. I agree with her because to be masculine is to love sports and work hard and show no intimidation to anyone. The advertisement I focus on shows a male model that I believe to be that “rock” figurine. My advertisement shows a man running cross country while endorsing sneakers. The ad clearly shows him with a confident look that comes along with being a man and this man is physically fit and enjoys what he is doing, all the aspects of “the rock” figure that Susan Bordo was referring to. A man who enjoys sports and has a good physique is “the rock” kind of masculinity.
My advertisement also shows the model as “the rock” by the way he is dressed. He is shown wearing loose fit clothing for working out. The wind blows lightly against him as if to refresh him because he is running towards the distance. His clothes hang loosely on him and his thoughts down the road going as fast as his sneakers on his feet take him. This is what masculinity simply is, no time for being laid back. In my opinion the ad subliminally tells the viewer “you have things to do so get up, get out and go do them.” He (the model in the ad running) certainly looks strong in the sense that he is up found the time to run and he is going to do whatever comes next. Susan Bordo’s idea of “the rock” (pg 188) is great completely is relatable.
Masculinity is to be a man strong, fit and sporty. Men are usually the ones who like being out in the great outdoors. My advertisement shows this man out breathing the fresh air, enjoying the sights of green meadows just being a man. The pavement moves fast underneath his feet because he wants to go the distance. His eyes are set towards the distance like a real man would with no fear in his eyes. The man in the advertisement knows he is masculine with out a question specifically “the rock” the Susan Bordo described in her chapter “beauty (re)discovers the male body” (pgs 168–225). A man that is solid and shows no intimidation is considered that “rock” figure.
In conclusion.
Professor Bogacka
English 101. 0800
October 1, 2010
Masculinity and its form of views
Everywhere we look and the places we are, we are likely to encounter advertisements. These advertisements purposes are to influence us into purchasing a good or service. But what most people don’t realize is the clever manner in which the ads are presented to us. For example an advertisement promoting cross country sneakers while showing a man running the distance shows great masculinity in the sense that a man loves sports and the great outdoors. Being strong and a physically fit, sporty man defines masculinity. The author Susan Bordo has her own views of what masculinity is and the various conclusions she comes up with in her chapter “beauty (re)discovers the male body”.
In a chapter called “beauty (re)discovers the male body” from the book entitled The Male Body written by Susan Bordo, one of her examples of masculinity is being “the rock” (pg 188). This chapter is important because her view of this kind of masculinity is a stiff, rock-solid figure and independent male. I agree with her because to be masculine is to love sports and work hard and show no intimidation to anyone. The advertisement I focus on shows a male model that I believe to be that “rock” figurine. My advertisement shows a man running cross country while endorsing sneakers. The ad clearly shows him with a confident look that comes along with being a man and this man is physically fit and enjoys what he is doing, all the aspects of “the rock” figure that Susan Bordo was referring to. A man who enjoys sports and has a good physique is “the rock” kind of masculinity.
My advertisement also shows the model as “the rock” by the way he is dressed. He is shown wearing loose fit clothing for working out. The wind blows lightly against him as if to refresh him because he is running towards the distance. His clothes hang loosely on him and his thoughts down the road going as fast as his sneakers on his feet take him. This is what masculinity simply is, no time for being laid back. In my opinion the ad subliminally tells the viewer “you have things to do so get up, get out and go do them.” He (the model in the ad running) certainly looks strong in the sense that he is up found the time to run and he is going to do whatever comes next. Susan Bordo’s idea of “the rock” (pg 188) is great completely is relatable.
Masculinity is to be a man strong, fit and sporty. Men are usually the ones who like being out in the great outdoors. My advertisement shows this man out breathing the fresh air, enjoying the sights of green meadows just being a man. The pavement moves fast underneath his feet because he wants to go the distance. His eyes are set towards the distance like a real man would with no fear in his eyes. The man in the advertisement knows he is masculine with out a question specifically “the rock” the Susan Bordo described in her chapter “beauty (re)discovers the male body” (pgs 168–225). A man that is solid and shows no intimidation is considered that “rock” figure.
In conclusion.
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